ENCORE RESORT AT REUNION
Located inside the renowned Reunion Resort & Golf Club, Encore Resort at Reunion offers expansive vacation homes with up to 13 bedrooms, making it a wonderful choice for large groups and families. Guests have access to a number of luxurious onsite resort amenities, all located just five minutes from Disney World®.
To promote this resort to Florida residents as an alternative to small and expensive hotels, we created a targeted digital drip campaign that serves strategically deployed eblasts and banner ads to users that meet specific location, demographic, and usage criteria. The campaign utilizes unique tracking mechanisms that tie into the booking engine, making it a seamless process to monitor and engage users from first impression to booking their stay.
Encore Resort at Reunion is owned and operated by NDM Hospitality. Founded in 2011 by brothers Nicholas, Daniel and Matthew Falcone, the Food & Beverage and Resort Management company was established to complement their father, Arthur Falcone, and the Falcone Group’s portfolio of real estate ventures, which includes the highly-anticipated Miami Worldcenter. In addition to Encore Resort at Reunion, NDM Hospitality’s portfolio includes BurgerFi, Bear’s Den at Reunion, Spectrum+ at Reunion Resort, and Margaritaville Cottages Orlando.