Lisa Morales has over three decades of experience in marketing, public relations and journalism that began in her birthplace, Toronto, Canada. By day, Lisa is Pace Advertising’s Public Relations and Social Media Manager and by night, Editor-in-Chief for Live in Italy Magazine, and contributor to a variety of visual arts and travel publications.
She considers herself to be a creative with a nagging business mind and believes that good marketing involves tapping into the client’s passion and seeking out their unique story. Her motto is, “ideas don’t take flight until someone gives them wings.” She enjoys working with the Pace team and clients that include: Commercial Real Estate Women Miami (CREW Miami); 3550 South Ocean; Amrit Ocean Resort; Ritz Carlton Buckhead; Mentor’s International and Ascend Properties.
Lisa holds an Honors B.A. in Cinema Studies and English Literature from the University of Toronto, and certificates in Business Administration and Radio and Television Arts from Ryerson University. She wrote her first press kit at 19 years old for NIKO Cosmetics that has since gone on to be named the “#1 Certified Organic Skin Line.” Prior to moving to Florida, Lisa worked for Carder Gray Advertising (Toronto) under the creative director who developed award-winning campaigns such as: “Wear a Moustache” (the Canadian version of “Got Milk?”) and “When You Eat Your Smarties, Do You Eat the Red Ones Last?”
Seeking solace from her marketing life, Lisa cooks and blogs about her food and wine pairing adventures, travel and art escapes. She continues to study the visual arts and photography online, is WSET 2 Certified with Distinction and a member of the Food Wine Travel Writers Association.