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A Common Ground Conversation with Linda Alexander

We are pleased to present the latest feature in our Common Ground campaign for Gender Equality, spotlighting Linda Alexander.

Linda Alexander Headshot_Pace Common Ground Blog

Linda Alexander

Linda Alexander is Founder and President of Alexander Marketing. Alexander Marketing is a full-service public relations firm specializing in real estate and related markets. This includes residential, commercial, retail, hospitality, construction, new development, architecture, and interior design.

Like all of our Common Ground women, Linda has blazed a successful trail for so many others to follow. What a delight to talk with her for our Common Ground campaign! We encourage you to take a few moments to watch her video responses and comments. It’s inspiring to hear about her career, her role models, and her advice and encouragement for other women.

Linda Alexander: Founder & President, Alexander Marketing

Linda founded Alexander Marketing in 1998. In doing so, she brought more than two decades of media, marketing and real estate industry relationships together. An award-winning writer, former journalist and best-selling cookbook author, Linda has held positions with top public relations firms, advertising agencies and real estate companies. She has served as an editor, contributing writer and real estate columnist for a variety of publications. Linda is also a member of the Manhattan Community Board 7 (Committee for Business & Consumer Issues and Transportation Committee). Linda has a keen insight into what editors want and a successful track record creating and maintaining press coverage for her clients. This makes her firm the “go-to” group for major players in the real estate and related industries.

Click on any or all of the videos below to view Linda’s comments and responses.

How did you get your start in the real estate industry?

Do you have any role models in the industry, or someone who influenced you in a significant way in the field?

What are some obstacles or challenges you faced along the way on your career path?

In what ways do you think gender inequality impacts women in your field?

Have you seen changes in gender equality since you started in the field?

How do you think we can maintain the momentum of the #MeToo and #TimesUp movements and conversations, especially within the real estate industry?

What’s one major milestone or achievement you can share from your career?

Is there something you would still like to accomplish in your career?

What advice would you give to women who may be starting out, trying to break in, or trying to advance in the field?

Last question, on a more lighthearted note: what’s the last great book you read or show you binged?

Thanks to Linda for sharing her experience, her unique perspective and insights, and her encouraging words and advice. And congratulations to her for such a successful career! We salute Linda and are delighted to feature her as part of our Pace Common Ground Trailblazers series. Here’s to every achievement earned, every milestone passed, and every glass ceiling shattered!