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Pace

May 26
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Pace Honored for Best Real Estate PR Campaign

By Awards & Honors, Branding & Marketing, Media Spotlight: Pace in the News, New Home Marketing, Pace Creative Spotlight: Our Work, Pace Expertise, Pace Services, Pace Updates, Residential Real Estate Marketing

Pace Blog REMAS Award Winner Best PR 20172017 #REMAS Winner: “Best Real Estate PR Campaign”

We were thrilled to win first place in this year’s Real Estate Marketing Awards (#REMAS) in the category for “Best Real Estate PR Campaign”! #REMAS is a creative competition to recognize and award the best Content Marketing projects, agencies and marketers in the Real Estate industry, presented by The Content Funnel. The winning PR campaign is one in which we strategically crafted content into engaging homeowner testimonial stories, to successfully drive traffic to a new home community. We’re grateful for the honor and also thankful to The Content Funnel for featuring Pace on their blog to discuss this winning campaign. Read more about our campaign in this interview, which we’re happy to share here on our blog as well. Read More

May 02
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Giovanna Pergola: Blazing a Trail for Women in Real Estate

By Common Ground: Gender Equality, Residential Real Estate Marketing, Trailblazers: Pioneering Women in Real Estate

A Common Ground Conversation with Giovanna Pergola

Our Common Ground campaign for Gender Equality continues! Here, we salute another pioneering woman in real estate: Giovanna Pergola! We’re proud to shine a spotlight on so many trailblazers in the field. These women have paved the way for others to follow. Here’s to every achievement earned, every milestone passed, and every glass ceiling shattered!

GIOVANNA PERGOLA, Strategic Account Director – Metrostudy, a Hanley Wood Company

Giovanna has over 15 years of experience in real estate, with a specialization in new construction. As Strategic Account Director for Metrostudy, a Hanley Wood Company, she works closely with major national accounts, developing and maintaining client relationships with C‐Level executives, and working with them to provide solutions that meet their needs and improve their business processes. Over the years, she has honed her skills and expertise in the real estate sector across a wide range of critical areas including: business development, strategic planning, operations management, team building, marketing strategies, budgets, sales, product and pricing analysis, project management, contract negotiation, training and more. Read More

Apr 11
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A Conversation with Roxanne Donovan, President of Great Ink

By Common Ground: Gender Equality, CRE Marketing, Trailblazers: Pioneering Women in Real Estate

HERE’S TO ANOTHER TRAILBLAZER…

We continue our Common Ground campaign for Gender Equality, as we salute the women of real estate! There are so many pioneers in the field; women who have blazed the way for others to follow. We’re proud to shine a spotlight on them. Here’s to every achievement earned, every milestone passed, and every glass ceiling shattered!

ROXANNE DONOVAN, President – Great Ink Communications

Pace Blog_Common Ground_Roxanne Donovan

Roxanne Donovan, President – Great Ink

Ms. Donovan is President of Great Ink, one of the country’s leading real estate-focused public relations firms, a business she founded in 1992. Her firm represents the full spectrum of the industry—commercial, residential, finance, legal, construction, design, advisory, information services, and trade organizations in New York and nationally. Read More

Mar 27
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Vineyards at Blue Point: Pace Creative Spotlight

By New Home Marketing, Pace Creative Spotlight: Our Work, Pace Expertise, Pace Services, Pace Updates, Residential Real Estate Marketing

Pace Blog_The Vineyards at Blue Point Logo_March 2017

We’ve been pleased to work with our friends at Ornstein Leyton Company (OLC) on the branding and marketing of their newest project, Vineyards at Blue Point. And we’re excited to share some of our work here. As one of the only new 55+ lifestyle communities on Long Island, the Vineyards presented an outstanding opportunity for OLC… and for us, as well. Read More

Mar 17
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A Conversation with Onay Payne, Equity Partner at Clarion Partners

By Common Ground: Gender Equality, CRE Marketing, Trailblazers: Pioneering Women in Real Estate

Here’s to the Trailblazers!

Our Common Ground campaign for Gender Equality salutes the women of real estate. There are so many pioneers in the field, blazing the way for others to follow. We’re proud to spotlight just a few of them. So here’s to every achievement earned, every milestone passed, and every glass ceiling shattered.

ONAY PAYNE, Portfolio Manager 

– Clarion Partners

Pace Blog_Onay Payne Common Ground Headshot

Ms. Payne is an equity partner at Clarion Partners and a portfolio manager for private equity real estate investments in the U.S. and Mexico. In June 2013, Ms. Payne was honored by the Robert Toigo Foundation as one if its “40 Under 40.” In addition, she was recognized as one of Real Estate Forum Magazine’s “Women of Influence 2010.” Ms. Payne has co-authored research articles published in industry periodicals, including The Industrial Real Estate Letter and Inmobiliare Magazine. Read More

Mar 01
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Adrienne Albert: A Common Ground Conversation with the CEO of The Marketing Directors

By Common Ground: Gender Equality, New Home Marketing, Residential Real Estate Marketing, Trailblazers: Pioneering Women in Real Estate

Pace Blog_Common Ground_MentorAnything but Common!

As part of our Common Ground campaign for Gender Equality, Pace proudly salutes the women of real estate! Here’s to every achievement earned, every milestone passed, and every glass ceiling shattered.

Pace Blog_Common Ground_Adrienne AlbertADRIENNE ALBERT, CEO – The Marketing Directors

Adrienne Albert is nationally recognized as one of the foremost marketing and sales experts in residential real estate. With her firm, The Marketing Directors, Ms. Albert has been personally responsible for the marketing and sales of over $30 billion in residential sales. Read More

Feb 01
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Mary Ann Tighe: A Trailblazer in Commercial Real Estate

By Common Ground: Gender Equality, CRE Marketing, Trailblazers: Pioneering Women in Real Estate

common-ground-logo_oct-2016_5Anything but Common!

As part of our Common Ground campaign for Gender Equality, Pace proudly salutes the women of real estate! Here’s to every achievement earned, every milestone passed, and every glass ceiling shattered.

Pace Common Ground Blog_Mary Ann Tighe_Headshot_Jan2017MARY ANN TIGHE, CEO–CBRE NY Tri-State Region

Mary Ann Tighe is a true trailblazer: an American commercial real estate broker and CEO of the New York Tri-State Region of CBRE, the world’s largest commercial real estate services firm. The Wall Street Journal has written, “(There is) an exceedingly small club of women who have managed to move to the top of the brokerage business. That club’s most prominent member is Mary Ann Tighe.” Read More

Jan 23
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Women in Commercial Real Estate, Circa 2017

By Common Ground: Gender Equality, Food for Thought

Pace Blog_2017It’s 2017. We have a new president, a new administration, a new Congress. We’ve started a completely new chapter in our nation’s history. We’ll leave it to others to speculate and pontificate about where we go from here and how this new leadership will impact various issues in our land. We’re not a political agency and this is not an issue-oriented blog! But this year at Pace, we are dedicating time and resources to explore one issue in particular – Gender Equality  (particularly in the real estate sector) – as part of our parent company’s Common Ground initiative. Read More

Jan 03
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Here’s How We Launched Brooklyn’s Hottest New Rental

By Pace Creative Spotlight: Our Work, Pace Expertise, Pace Services, Pace Updates

Following our work on the successful, speedy lease up of The Giovanni, Red Apple Group engaged Pace to handle the branding and marketing of its newest luxury rental building, The Margo. This chic new luxury rental building happens to be right next door to The Giovanni in Fort Greene, Brooklyn. We’re excited to share that in only one month, over 40 units were leased at The Margo. Here’s how we put our marketing and branding expertise to work successfully on this exciting project!

Pace blog_Margo_entry

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